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The Mobile Singularity: New Rules For Marketing To Smart Networks?

  • 21 Nov 2013
  • 6:00 PM - 8:00 PM
  • Hilton Scottsdale Resort


  • Day-of registration only. Show receipt at the door.
  • Must present student ID at registration desk.

Futurists talk of a 'singularity' when everything is connected into a single, conscious network that is smarter than its parts. Smartphones and other mobile devices are already making this a reality for consumers, which means new questions for marketers: Will branded content play the same role, are there limits to how much consumers want us to know about them, and do we need to redefine the very substance of our conversations? Baskin will provide answers, based in part on research conducted exclusively for this AZIMA presentation.

Please note, any additional registrations above your allotted membership (Corporate 3-seat, 5-seat) will be charged the full price at the door.

If you experience any problems or issues in the registration process, please contact us with the names and company names of the people you are trying to register. Thank you.

Please try to register by 5pm the day before the event to ensure a name badge will be preprinted upon your arrival.

Event Refund Policy

Notice of cancelation 72 hours prior to event – Full refund
Notice of cancelation 48 hours prior to event – 50% refund

*Cancelations made less than 48 hours prior to the event will not receive a refund. Please note that we are a non-profit professional group and we have to guarantee your seat with our event vendor 48 hours before the event. Which means if you don't show, we still have to pay for you.

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