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Optimizing Your Content - The 7 Most Common SEO Mistakes

  • 27 Apr 2017
  • 6:00 PM - 8:00 PM
  • Hilton Scottsdale Resort


(depends on selected options)

Base fee:
  • Day-of registration only. Show receipt at the door.
  • If you have attended an event in the past, you're a member.
  • Must present student ID at registration desk.

Registration is closed
Get this: 93% of all buyers, online or in stores, use search engines prior to making a purchase, but 86% of searchers don’t know your company or product name before the search process begins. Despite the stats and surge with search engine optimization, most companies still don’t get it right. That’s where Arnie comes in, revealing the 7 Deadly SEO sins and faux pas that are costing businesses a lot of traffic, a lot of conversions, and a lot of lost revenue, all the time. What’s even worse is that fixing these sins can be fairly easy, once you learn how to use the latest SEO magnifying glass.

What are the top 5 things attendees will take-away from this seminar, which they will be able to employ?

  •  The 7 most common optimization mistakes
  • How to create and optimize the content readers are looking for
  • Best types of content to create for search engines
  • How to protect yourself against changes in the future
  • And how to put more money on your bottom line


If you experience any problems or issues in the registration process, please contact Thank you.

Please try to register by noon on the day of the event to ensure a name badge will be available upon your arrival.

Event Refund Policy

Notice of cancelation 72 hours prior to event – Full refund
Notice of cancelation 48 hours prior to event – 50% refund

*Cancelations made less than 48 hours prior to the event will not receive a refund. Please note that we are a non-profit professional group and we have to guarantee your seat with our event vendor 48 hours before the event. Which means if you don't show, we still have to pay for you.

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